Worked on the comprehensive branding and corporate identity for TVO Vegetable Oil, ensuring the brand’s values and product qualities were visually communicated across various touchpoints. This involved:
- Logo Design: Created a distinct and memorable logo that reflects the purity and natural quality of the product.
- Packaging: Designed packaging that balances functionality with a vibrant visual appeal, ensuring shelf standout and customer engagement.
- Color Palette & Typography: Developed a cohesive color scheme and font selection that enhances brand recognition and aligns with the target market’s preferences.
- Corporate Materials: Produced business cards, letterheads, and other branded assets to maintain consistency across all corporate communications.
- Digital Presence: Adapted the visual identity for online platforms, ensuring seamless integration across website, social media, and advertising.
This project strengthened my skills in developing a cohesive visual language and ensuring brand alignment across physical and digital media.
