As a contributing member of the marketing and research team, I helped shape the concept and experience of the Lugano Caffè Triangular Mall Kiosk, a modern retail environment created to elevate brand presence, drive product discovery, and enable scalable sales operations in both malls and exhibitions.
Concept & Experience
Designed as a modular and space-efficient triangular structure, the kiosk combines aesthetics with functionality. Its unique geometry allows it to adapt seamlessly to both compact and wide floor areas while maintaining strong visual impact. The layout supports the display of 600+ SKUs, enabling customers to explore the full product range in an organized and premium way.
Business Functionality
Beyond design, the kiosk was engineered as a fully equipped retail touchpoint, featuring:
- Integrated POS and accounting software
- Rapid assembly and disassembly system for mobility across locations
- Scalable setup for franchise and agent expansion
This transforms the kiosk from a simple display unit into a dynamic, revenue-driven sales solution that supports brand growth across multiple regions.
Design Philosophy: The Essence of Espresso
The triangular form represents the three pillars of Lugano Caffè:
- Rich Aroma
- Authentic Italian Coffee Experience
- Respect for Nature and Humanity
These elements converge to create a design language that blends sensory depth, cultural identity, and social responsibility, turning the kiosk into both a retail environment and a brand storytelling platform.