{"id":5835,"date":"2026-01-05T16:33:19","date_gmt":"2026-01-05T13:33:19","guid":{"rendered":"https:\/\/mhdziada.com\/?post_type=project&p=5835"},"modified":"2026-01-05T16:52:42","modified_gmt":"2026-01-05T13:52:42","slug":"fixing-tvo-oil-com-tr-google-indexing-issue","status":"publish","type":"project","link":"https:\/\/mhdziada.com\/ar\/project\/fixing-tvo-oil-com-tr-google-indexing-issue\/","title":{"rendered":"Fixing Indexing & Organic Visibility for tvo-oil.com.tr on GSC"},"content":{"rendered":"\n

1. Problem<\/h3>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n

After connecting tvo-oil.com.tr<\/strong> to Google Search Console, the entire site suffered from a persistent indexing failure<\/strong>.
For about six months<\/strong>, almost all pages remained \u201cNot indexed\u201d due to a system-related issue, which meant:<\/p>\n\n\n\n

    \n
  • New pages and products were not appearing in search results<\/li>\n\n\n\n
  • Organic traffic and impressions were close to zero<\/li>\n\n\n\n
  • Google\u2019s crawling and understanding of the site were clearly limited<\/li>\n<\/ul>\n\n\n\n

    The site is highly technical (oleochemical and industrial oil products), which added another layer of difficulty for both users and search engines.<\/p>\n\n\n\n

    \n\n\n\n

    2. Diagnostic Approach<\/h3>\n\n\n\n

    I treated this as a full 360\u00b0 technical and content SEO project<\/strong>, starting with:<\/p>\n\n\n\n

      \n
    • Reviewing indexing settings, tags, and robots.txt rules<\/strong> to ensure nothing was blocking Google<\/li>\n\n\n\n
    • Auditing the site structure, internal links, and 404 errors<\/strong><\/li>\n\n\n\n
    • Evaluating content readability<\/strong> for technical product pages and categories<\/li>\n\n\n\n
    • Checking canonical tags<\/strong> and potential duplicate content issues<\/li>\n\n\n\n
    • Assessing UX\/UI<\/strong> to see whether the site was easy to navigate and understand for users and crawlers<\/li>\n<\/ul>\n\n\n\n
      \n\n\n\n

      3. Solution & Actions<\/h3>\n\n\n\n

      a) Technical SEO fixes<\/h4>\n\n\n\n
        \n
      • Indexing controls:<\/strong> Cleaned and updated indexing tags and the robots.txt<\/strong> file so that all strategic pages were allowed to be crawled and indexed.<\/li>\n\n\n\n
      • Canonicalization:<\/strong> Implemented proper canonical tags<\/strong> on key templates and product\/category pages to avoid dilution of signals.<\/li>\n\n\n\n
      • 404 handling:<\/strong> Identified 404 pages<\/strong> and redirected them<\/strong> to the most relevant live URLs to preserve link equity and improve crawl efficiency.<\/li>\n\n\n\n
      • Internal linking:<\/strong> Corrected and optimized internal link structure<\/strong>, making sure important categories, products, and main pages were easily reachable and logically connected.<\/li>\n\n\n\n
      • Instant indexing automation:<\/strong> Set up the Instant Indexing API via a Google Cloud Project<\/strong>, enabling faster submission of critical URLs for indexing.<\/li>\n<\/ul>\n\n\n\n

        b) UX \/ UI & Content Optimization<\/h4>\n\n\n\n
          \n
        • UX & UI refresh:<\/strong> Updated the user interface and user experience across all pages<\/strong>, simplifying navigation and making information easier to find and understand.<\/li>\n\n\n\n
        • Readable technical content:<\/strong> For highly technical products and categories, I rewrote and structured the content<\/strong> in a more readable, user-friendly format to improve the readability score<\/strong> without losing technical accuracy.<\/li>\n\n\n\n
        • Expanded main page content:<\/strong> Strengthened and expanded content<\/strong> on main pages to clearly explain TVO\u2019s value proposition, use cases, and product advantages.<\/li>\n<\/ul>\n\n\n\n

          c) Authority & Off-page SEO<\/h4>\n\n\n\n
            \n
          • Built high-quality external backlinks<\/strong> from strong local Turkish websites<\/strong>, publishing long-form blog posts specifically about TVO<\/strong> and its solutions to improve authority and relevance in the Turkish market.<\/li>\n<\/ul>\n\n\n\n
            \n
            \"\"<\/figure>\n\n\n\n
            \"\"<\/figure>\n\n\n\n
            \"\"<\/figure>\n\n\n\n
            \"\"<\/figure>\n\n\n\n
            \"\"<\/figure>\n\n\n\n
            \"\"<\/figure>\n\n\n\n
            \"\"<\/figure>\n<\/figure>\n\n\n\n
            \n\n\n\n

            4. Outcome<\/h3>\n\n\n\n
              \n
            • Google began indexing the site consistently<\/strong> after the fixes, with the number of indexed pages rising and stabilizing instead of being stuck in \u201cDiscovered \u2013 currently not indexed\u201d.<\/li>\n\n\n\n
            • Search performance improved to 1.7K+ clicks and 26.9K+ impressions<\/strong>, with an average CTR of 6.5%<\/strong> and an average position around 8.1<\/strong> (first page visibility for many queries).<\/li>\n\n\n\n
            • The site moved from a technical indexing problem to a healthy, growing organic channel<\/strong>, with better UX, clearer content, and stronger authority.<\/li>\n<\/ul>\n\n\n\n

              This project demonstrates my ability to diagnose and resolve complex indexing issues<\/strong>, align technical SEO with content and UX, and turn a non-indexed, underperforming website into a search-visible, traffic-generating asset<\/strong>.<\/p>\n\n\n\n

              \"TVO<\/figure>\n\n\n\n
              \"\"<\/figure>\n\n\n\n
              \"\"<\/figure>\n","protected":false},"featured_media":5836,"template":"","format":"standard","meta":{"_acf_changed":true},"project-category":[97],"class_list":["post-5835","project","type-project","status-publish","format-standard","has-post-thumbnail","hentry","project-category-seo-sem"],"acf":[],"yoast_head":"\nFixing Indexing & Organic Visibility for tvo-oil.com.tr on GSC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mhdziada.com\/ar\/project\/fixing-tvo-oil-com-tr-google-indexing-issue\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fixing Indexing & Organic Visibility for tvo-oil.com.tr on GSC\" \/>\n<meta property=\"og:description\" content=\"1. 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